Zillow Settles FTC Suit, Keeps Redfin Syndication and Expands Rentals
Zillow will keep its syndication partnership with Redfin, with listings syndication remaining across Zillow, Trulia, HotPads, Rent.com, ApartmentGuide and Redfin. The firms will also sell standalone options, and in 2027 add standalone multifamily advertising products. Multifamily listings on Redfin nearly quadrupled and on Zillow grew almost 40%, expanding choice and affordability for renters while boosting leads and leases for housing providers.