timesofindia.indiatimes.com

Yamaha Looks to Expand Premium India Business via Manufacturing or Partnerships

Yamaha Motor logoYamaha Motor
Sig1.60Sen+2.40Env+0.20Soc0.00Gov0.00

Yamaha outlines how its 2018 India push toward premium motorcycles has relied on technology, production changes and stronger branding, and argues India’s improving position within global supply chains. The company is exploring either a local manufacturing base or partnering to import and sell products, viewing India as a test market for new products and weighing electric mobility alongside ICE for the market.

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