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WPP and Omnicom named first agency partners for ChatGPT Ads in India

WPP logoWPP
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Omnicom Group logoOmnicom Group
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OpenAI brings WPP and Omnicom onboard as its first ChatGPT Ads agency partners in India, even as self-serve buying is set to reshape who controls conversational advertising. The model is non-exclusive, with more agencies expected to join, and businesses can sign up from Sept 4 via ChatGPT Ads Manager with daily budgets starting at ₹725. WPP and Omnicom are expected to support brands across strategy, creative, measurement, brand safety and execution.

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