Vivid Seats Signs Multi-Year Deal to Be Official Rams Fan Experience Partner
Vivid Seats has signed a multi-year partnership with the Los Angeles Rams to become the team’s official fan experience partner. The deal launches during the 2026 season and will offer exclusive Rams home-game packages that include pregame sideline access and postgame field access at SoFi Stadium, expanding the company’s NFL presence and adding premium experiences for fans.