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Unilever Uses AI, Digital Twins and Customer Data to Boost Supply Chain Resilience

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Sig2.95Sen+5.10Env+3.65Soc+2.20Gov+1.80

Unilever is linking AI, digital twins and customer data across its global supply chain to respond to faster demand cycles and disruption. An AI-enabled model with Walmart ties forecasts to consumer sales, and a Mexico pilot delivered over 98% on-shelf availability while cutting inventory. The company will deploy 40-plus digital twins, including improvements at Hefei and Raeford that reduce waste and raise capacity, alongside better farmer traceability for thousands of smallholders.

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