Square Enix Partners on SaGa Tourism Initiative Across Saga
Square Enix is promoting its SaGa franchise through a regional tourism initiative in Saga, building on a 2014 collaboration that used city-center exhibitions and nationwide outposts. This year it partners with eight local businesses, creating items and foods inspired by SaGa, including Yumino dolls, themed products, and 32 SaGa manhole covers, plus themed postboxes and public transport spots totaling over 200 locations.