Shinsegae Department Store Launches QR Direct Order for Holiday Events
Shinsegae Department Store will run a Sept. 8–23 pilot of a QR Direct Order service at all holiday event venues, letting shoppers scan a product QR code to pay and request delivery in one step in about 30 seconds. Customers receive the same benefits as in-store payment, and Shinbaek Members using an affiliated card can earn up to 7% in rewards. The retailer plans to expand the service beyond holiday venues and reduce wait times.