japantimes.co.jp

Seven-Eleven Japan to Launch New Clothing and Accessories With Hello Kitty

7-Eleven logo7-Eleven
Sig2.25Sen+2.90Env0.00Soc+1.60Gov0.00

Seven-Eleven Japan plans a staged rollout of original clothing and accessories nationwide starting Sept. 25. The 28 items are developed with an And ST HD affiliate and include Sanrio’s Hello Kitty products, released in late October. The retailer says the expanded lineup will attract young customers and double its annual clothing sales from the previous fiscal year.

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