PepsiCo Expands Alvalle Chilled Soup Reach Into the U.S.
Alvalle chilled gazpacho is already sold across Europe and Russia, positioned as a small meal snack or meal companion made with recognizable ingredients. PepsiCo says Alvalle leads Spain’s refrigerated branded gazpacho category with a 17% share, and is extending its chilled and fresh portfolio in the U.S., including a next-week Alvalle launch.