Netflix Co-CEO Sarandos Says AI Is a Creator Tool, Not Replacement
During a New Delhi interview marking Netflix’s 10th anniversary in India, Co-CEO Ted Sarandos described the company’s approach to AI as a filmmaking aid, not a substitute for human storytelling. Netflix is already using AI across roughly 300 recent productions for pre-visualization and faster post-production/VFX, aiming to reduce costly reshoots that can consume up to 20% of budgets, and it is also rolling out AI features in the app’s search.