Netflix Advertising May Top $6 Billion by 2027
Management expects Netflix’s advertising revenue to roughly double this year to about $3 billion, supported by a growing viewer base, expanding ad sales into more countries, and room for ad revenue per viewer to rise. With 2025 ad revenue exceeding $1.5 billion, another doubling could lift ad revenue beyond $6 billion in 2027, while the U.S. ad-plan subscription is priced at $8.99 per month after a March increase.