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Macy’s names senior VP of creative and production, bringing back Dukes

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Sig2.35Sen+6.40Env0.00Soc+1.20Gov+0.60

Macy’s appointed Dukes as senior vice president of creative and production to oversee creative strategy and branding. She reports to Chief Marketing Officer Sharon Otterman and will support the Bold New Chapter strategy focused on customer relationships. The program showed 2025 conversion growth of 30% to 40% among top creators and a 315% revenue increase, alongside Q1 net sales rising 1.8% year over year to $4.7 billion.

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