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Kroger AI Shopping Assistant Adds Sponsored Product Listings at Launch

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Sig1.85Sen+2.10Env0.00Soc-0.60Gov+0.70

Kroger Precision Marketing says its AI shopping assistant now includes sponsored product listing advertisements at launch, labeled as sponsored content alongside organic results. Ads appear when brands have active Kroger Precision Marketing product listing campaigns, with no extra setup required. The feature lets brands measure campaign performance, while Kroger reports strong growth in retail e-commerce and Precision Marketing profits.

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