Jet2 Reports Rising Multigenerational Holiday Bookings
Jet2 says demand for multigenerational holidays is growing, with more family group bookings and parties of five or six the most common. The Canary Islands lead, followed by Turkey and other popular destinations. Jet2 traveller research found that 43% choose a location because it suits their group and 43% because they have visited before, with weather and affordability also key.