HYBE Holds India Auditions and Invests Nearly $100M in U.S. Subsidiary
HYBE launched auditions across 10 Indian cities to form a new India-based group, combining its training and production system with local talent. The campaign covers vocals, rap, dance, acting and modeling, with partners including H&M, Snapchat, Samsung Galaxy and BookMyShow. HYBE also bought 10 million shares in HYBE America for just under $100 million, supporting expansion via its U.S. unit.