Hims & Hers Starts Serving Customers in Australia, Rebrands Men’s Health Offerings
Hims & Hers expands to Australia, its first Asia-Pacific market presence, building on its Eucalyptus acquisition earlier this year. Pilot and Eucalyptus men’s health platform are being rebranded under Hims, pairing local trust and clinical expertise with the company’s digital platform. Hims appoints Dr. Matt Vickers as Chief Medical Officer for Hims Australia to align care with local clinical standards.