3 September 2026mediapost.com

Google Seeks Hollywood Licensing for AI Training With Potential Billions

SigSignificance1.85SenSentiment-0.80EnvEnvironment0.00SocSocial0.00GovGovernance-1.10

Google is looking to help major Hollywood studios by pursuing licensing revenue that could reach billions, by using characters, storylines, and content to train its AI platforms such as Gemini. The idea raises questions over whether studios will agree to allow new AI systems to draw from their intellectual property, as film production and marketing costs remain extremely high.

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Google's AI Needs: Throw Billions To Hollywood For Training? (mediapost.com)

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