General Mills Base Pricing Focuses on Improving Volume as Sales Change
General Mills’ fiscal 2026 fourth quarter ended May 31 with net sales up 1% to $4.61 billion, helped by higher price/mix and lower volume. North America Retail sales fell 4% but held flat organically, with share gains in many US categories. The company pointed to base pricing adjustments and efforts to fix slumping Totino’s and Wilderness, alongside lowered full-year guidance, while noting improved results heading into fiscal 2027.