Five Below’s Trend and Digital Focus Drives 22.9% Q2 Sales Growth
CEO Winnie Park said Five Below’s trend-driven merchandising, social and digital marketing, and in-store experience are powering an operating flywheel that produced 22.9% Q2 sales growth and 14.1% comparable sales growth for a fifth straight quarter. The company raised its full-year outlook, with diluted EPS rising to $3.99, and ended the quarter with 2,022 stores across 46 states after netting 52 new stores.