Enel launches Energy for Generations campaign ahead of Aug. 30 launch
Enel has launched a new institutional commercial, “Energy for Generations,” telling a couple’s shared life alongside Italy’s change over more than 60 years. The concept was developed internally and will air starting August 30 across major TV networks in 60-, 30- and 15-second formats, featuring “A Whiter Shade of Pale” by Procol Harum.