Danone to Acquire Huel to Expand Complete Nutrition Portfolio
Danone has signed a definitive agreement to acquire Huel, expanding into the fast-growing complete nutrition market. Huel brings a digital-first, direct-to-consumer brand with nutritionally balanced meal products and a presence in the UK, Europe and the United States. The deal is set to close after customary regulatory approvals, combining Huel innovation with Danone’s global nutrition expertise and distribution.