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Cost factors guide Honda on where to launch hybrid models in Mexico

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Sig1.75Sen-0.60Env-1.40Soc+0.20Gov0.00

Honda plans to electrify the CR-V and Accord but not the HR-V or Acura ADX made in Mexico’s Bajío region. Gary Robinson said hybrids face no technical hurdles; the constraint is cost for entry-level buyers and a focus on models with higher sales volume and margins. Limited dealer inventories for gasoline versions support the strategy, while Honda targets 15 next-generation hybrid models worldwide by March 2030.

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