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Brown-Forman Adds Switzerland to Coca-Cola HBC Distribution Deals

Coca-Cola HBC logoCoca-Cola HBC
Sig2.53Sen+3.50Env0.00Soc0.00Gov0.00

Brown-Forman has added Switzerland as the twelfth territory in its distribution contracts with Coca-Cola HBC, with Coke HBC Switzerland starting work next month. The bottler’s local relationships, market knowledge and sales and logistics infrastructure are cited as strengths, supporting what management calls a strategic step for Coca-Cola HBC Switzerland’s growth. In 17 markets, Coca-Cola HBC handles its own distribution.

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