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Apple Launches Ads in Maps With Targeting and Physical-Address Limits

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Apple is rolling out ads in Apple Maps, using monthly data of over one billion business-related searches and strong click-to-action rates. Businesses with more than five locations and existing Apple Ads advertisers are directed to Apple Ads, with location/time targeting and the ability to start or stop campaigns anytime. An Advertising Services policy from July 14, 2026 limits Maps ads to venues with physical addresses customers can visit.

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