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Altria Challenges FDA Tobacco Review Delays as Smoke-Free Pouches Expand

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Altria challenges the FDA’s tobacco-product review delays, arguing they slow nicotine pouches from reaching consumers while illicit products remain available. The company says smoke-free products are central as cigarettes still drive cash flow, and it argues that faster, more predictable FDA approvals would help its on! portfolio gain share. U.S. law generally requires FDA approval before new tobacco products can be sold.

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