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Academy to Launch Hoka in Stores and Online This Fall

Deckers Brands logoDeckers Brands
Sig2.43Sen+3.12Env0.00Soc0.00Gov0.00
Nike logoNike
Sig1.65Sen+1.25Env0.00Soc0.00Gov0.00
Academy Sports + Outdoors logoAcademy Sports + Outdoors
Sig2.28Sen+4.75Env0.00Soc+1.05Gov+0.20

Academy Sports + Outdoors plans to launch Hoka in 15 doors and online this fall, aiming to drive renewed top-line growth by shifting funding from underperforming styles toward brands currently performing. The retailer also highlights new running launches across Nike, Brooks, Adidas, New Balance and Asics, while expanding Jordan Brand shops and using clearance to serve lower-income households.

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